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Marketing and Business Development Assistant

We are currently recruiting for a Marketing and Business Development Assistant to join our team in London!

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Permanent - Full Time



Job Role


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What are we looking for?

We are looking for an enthusiastic, creative and organised marketing and business development professional to join our global marketing team, with a particular focus on our dispute resolution division. The division is fast paced and dynamic, supporting market leading teams in commercial litigation, international arbitration, public international law, white collar crime and investigations, trust and succession disputes, family and employment.

This is a full mix marketing and business development role, offering exposure to a wide range of service areas and sectors within the firm. You'll be an ambitious self-starter, who is passionate about a range of activities and will enjoy variety in your role. No two days are the same, with typical activities ranging from working on marketing campaigns, producing marketing materials and digital content, to planning and executing events, client relationship management (CRM) and producing pitches and credentials information to secure new business.

Much of our work is international, with specialists in Hong Kong, Singapore, Milan, London, New York, New Haven, Greenwich, San Francisco, Los Angeles and the British Virgin Islands. The global business development team play an important role in ensuring activity is well coordinated across our key locations. You will be a clear communicator, comfortable talking to a range of people from senior partners to new joiners, and other law firm management professionals. You will also be a keen collaborator, willing to work across different marketing and business development disciplines, to deliver results for our disputes teams.


Areas of focus and responsibilities

You will support the Marketing and Business Development Manager and Senior Marketing Executive for Dispute Resolution to help our lawyers win work from prospects, existing clients of the firm and intermediaries, and strength our disputes brand in the key regions and markets in which we operate. Key responsibilities include:

  • Supporting on all marketing and BD activity for the disputes division, for example drafting website content or social media posts, preparing newsletters and event mailings, producing digital or printed materials, input into pitches and capability statements for clients/targets – drawing on the expertise of specialists in Digital, PR, Internal Communications, Campaigns, Brand and CRM where necessary.
  • Assisting in tracking and coordinating marketing and business development activity for the division, ensuring we maintain awareness of activity across Asia, Europe and the US and information is communicated internally via appropriate channels.
  • Playing an active role in the delivery of divisional and sectoral events, from planning to execution and attendance.
  • Assisting with and coordinating the delivery of the legal directory submissions for our European and BVI dispute resolution teams, working closely with the Senior Marketing Executive.
  • Understanding trends in our online marketing activity that will inform and improve our planned initiatives, particularly regarding key campaigns and divisional themes, working alongside our digital team.
  • Working closely with our CRM team on specific initiatives with the teams to enhance the quality of information they have access to and embed best practice in the use of our CRM system, InterAction.
  • Building relationships with marketing and BD colleagues globally, looking for opportunities to improve close working and collaboration.
  • Assisting in the evolution and streamlining of processes within the team to help us improve overall service delivery to internal clients.
  • Providing general administrative support, for example producing internal communications for divisional updates, agendas for divisional meetings, update PowerPoint decks for the divisional teams to ensure brand consistency, keeping budget and expenditure information up to date.

This list of duties and responsibilities is not exhaustive.  It is intended to describe the general content of, and requirements for the performance of this job, and as such, the role may also include the undertaking of additional tasks as required.


Skills and attributes

  • Passionate, ambitious and enthusiastic about marketing with a keen interest in the focus areas of the firm and the issues our clients are dealing with.
  • A positive and pro-active attitude, adding creativity and generating ideas in your approach, and always looking for ways to improve what we do.
  • Highly organised and happy to juggle multiple projects at any time – both day to day deadlines with longer term initiatives.
  • Ability to stay calm and work under pressure.
  • A strong team player, who works well with other people and ready to help colleagues where necessary.
  • Good oral and written communication skills with a meticulous attention to detail.
  • Emotionally intelligent and able to flex your style depending on your audience.
  • Some experience working with professional services firms would be helpful but is not essential.

The Essentials

  • 9.30 to 5.30pm but flexibility is a must, particularly when running events or working with teams to meet urgent pitch deadlines to win work
  • 12 week probation period
  • 4 week notice period
  • Flexible benefit package including pension, private medical insurance, denplan, season ticket loan, subsidised gym memberships, lifestyle discount scheme, the ability to buy and sell holidays, flu jabs, doctors consultation service, cycle to work scheme, on site café plus more


About Marketing at Withersworldwide

The team comprises 40 people internationally, with around 30 marketers in London, including specialists in their areas (BD, Digital, Events, Brand, PR and internal communications). We work together collaboratively and help each other out with all sorts of projects, whenever needed. We offer flexible working arrangements, with the ability to work from home as suits the needs of the team, our internal clients and events schedule.


We provide a supportive work environment. We invest in training and give people the opportunity to build and develop their careers with us. We are focused on developing a culture of excellence within our team. Many members of the team study to improve their knowledge of their areas. CIM and other marketing/business qualifications are also encouraged and supported.


About Withersworldwide

Withersworldwide has been acting for successful individuals, families and institutions for over 125 years. We advise clients on the full range of their business, personal and philanthropic legal needs, both at home and abroad. With offices in the key financial centres of Europe, Asia-Pacific, the United States and the Caribbean, we provide coverage and services that other law firms focussed on the needs of the individual cannot. We have represented 74% of the The Sunday Times Rich List, 25% of the US Top 100 Forbes Rich List, 35% of the Top 20 Hong Kong billionaires in the Forbes World's Billionaires list, over 20% of the Forbes Asia's Richest Families list and over 50% of the UK Top 50 Charities.


Information for Recruitment Agencies

Withersworldwide endeavours to recruit and fill vacancies directly. However, when we do need to engage with agencies, Withersworldwide operates a preferred supplier list and will not be accepting unsolicited applications from non-PSL agencies for this role.


Equal Opportunities Employment Statement

It is the policy of Withersworldwide to provide equal opportunities for all employees in relation to recruitment, training and promotion.  Decisions in these areas will be made only by reference to the requirements of the job and shall not be influenced by any consideration of ethnic origin, religion, sex, age, sexual orientation or disability.       


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