Digital Marketing Intern

About Withersworldwide

A law firm focused on people and collaboration. For the past 125 years, Withers has supported some of the world's most remarkable people and organisations at defining moments in their lives. We are the only international law firm focused on successful individuals and private capital, working closely with founders, investors and family offices. We also advise governments, charities, global brands and start-ups of all shapes and sizes. Many of our clients are shaping the future and creating solutions to tackle many of the world's problems.  It makes for a fascinating and challenging practice. Our role is to get to know each individual client, find out where they want to be, and help them to get there – whether they are building a business, looking after their family, involved in a complex dispute or protecting their finances for the future. To meet their unique needs we are exceptionally collaborative, working together across teams and time zones. We are agile, focusing on strategy rather than rigid ideas and traditional hierarchy. It is a truly flexible working culture that puts people first. Join us to be part of a team that is always looking to the future. Where initiative, big ideas and bold moves are always encouraged. Where you can truly be yourself.

What are we looking for?

This is an exciting opportunity for a bright individual looking to get into digital marketing, with potential for the right candidate to join the team on a more permanent basis in due course.

The successful candidate will spend up to 5 months working closely with our digital marketing team in London, which itself is part of the wider marketing and business development function. The role is varied and supports the team and the firm with everything from campaign execution, data analysis and research to assisting with social media and content creation.  You will gain exposure to how we work with a wide variety of teams. You will work with a range of tools to help us deliver marketing campaigns that align with the firm's strategic objectives.  On-the-job training and professional development will be provided to enable you to build your skills and contribute to the business.

You will be joining a friendly, fun and collaborative team, working at a firm that understands the importance of investing significantly in its digital platform, which sits at the heart of everything we do.  The firm has a unique culture that many prefer over that of other firms and our client base is truly fascinating.  Because of this, and because of the types of law we advise on, we have scope to run more engaging campaigns than elsewhere in the sector and in this role, you will have the opportunity to be involved in future campaigns. 

The role will give you the opportunity to learn from experienced professionals in the field and to get exposure to many areas of digital marketing. This will be an invaluable platform from which to launch a career in digital marketing.

Skills and attributes

• Educated to A level, degree or equivalent
• A proactive and eager to learn attitude, with the capacity for independent initiative too
• Emotionally intelligent and able to flex your style depending on who you are talking to
• Experience working in a business environment whether in a previous role or in a work placement
• Keen attention to detail 
• Ability to manage multiple concurrent deadlines

Areas of focus and responsibilities

• Content creation and management across our website, digital publication, video and podcast platforms (Kentico, Ceros, YouTube, Vimeo, Buzzsprout)
• Assisting with website updates and optimization to improve search engine rankings and user experience
• Assisting with social media management, including the scheduling and creation of posts in accordance with the firm's social media policy and monitoring engagement
• Involvement in the production of email marketing campaigns, including performance tracking 
• Conducting research and analysis to inform digital marketing strategy and identifying trends and areas for improvement
• Providing regular updates and reports on web traffic and performance and the effectiveness of digital marketing campaigns, using analytical tools such as Google Analytics and Siteimprove
• Monitoring the digital inbox and responding to internal enquiries 
• Sourcing imagery from stock image libraries that fits our brand style
• Helping to maintain the firm's digital presence via GoogleMyBusiness, Wikipedia etc
• Providing day to day digital marketing support to other members of the digital team, including the executive, senior executive and head of digital
• Participating in team meetings and collaborating on project planning and execution
• Support for ad hoc projects being run across the digital team

This list of duties and responsibilities is not exhaustive.  It is intended to describe the general content of, and requirements for the performance of this job, and as such, the role may also include the undertaking of additional tasks as required.

The Essentials:

• 9.30am to 5.30pm but flexibility is a must
• 12 week probation period
• 4 week notice period
• Flexible benefit package including pension, private medical insurance, denplan, season ticket loan, discounted gym membership, lifestyle discount scheme, the ability to buy and sell holidays, flu jabs, doctors consultation service, cycle to work scheme, on site café plus more

Information for Recruitment Agencies

Withersworldwide endeavours to recruit and fill vacancies directly. However, when we do need to engage with agencies, Withersworldwide operates a preferred supplier list and will not be accepting unsolicited applications from non-PSL agencies for this role.

Equal Opportunities Employment Statement 

It is the policy of Withersworldwide to provide equal opportunities for all employees in relation to recruitment, training and promotion.  Decisions in these areas will be made only by reference to the requirements of the job and shall not be influenced by any consideration of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race (including colour, nationality and ethnic and national origin), religion or belief, sex or sexual orientation.